Tips to Maximize your SEO Marketing Ability

Today we are here to give you some tips and important pointers about optimizing your whole site and not just a single page in it. This is for your search engines and we have some choices for you to take and make. To optimize your whole site for search engines, you’ll need to follow these basic tips:


  1. Make your website about something and one thing as well

You can make your website about other stuff or you can choose one primary topic that is most essential and suitable to your message as a business. With this one, you can do a little keyword research before choosing a topic so that you can clearly deliver and your clients can understand better your website purpose.


  1. Do keyword researching that matters the most

With this one, you can include the best “one thing” about your site, the site title, domain name, description, tagline, keywords, page titles and page content too.


  1. Link to internal pages

You need to consider link to internal pages on your site. There are a lot of content management systems that can automatically do this. But if yours doesn’t, then you’ll want to be intentional about linking to your most important pages directly from your homepage and cross-linking them with each other.


  1. Use permalink structure in which it involves keywords

If you use permalink structures that have numbers to identify pages, it is bad for SEO and just doesn’t look good at all. Please don’t do this or you might jeopardize your website and your business well. Use a URL structure that includes text, and make sure you include keywords in your URLs.


  1. Page load times are really important

When you have time to do so, you need to remove anything that slows down your website. Get rid of any non-essentials that bog down your website. These things include music players, large images and unnecessary plugins.


  1. Keywords in images

Include keywords in your images that reflect your site topic such as title, description and alt attributes.


  1. Relevant content and link to other websites

You can do this by including a blogroll, link list, or resources page on your website.


  1. Website updates are really important

You need to update your website frequently for the sake of your visitors and business. Sites with dynamic content often rank higher than those with static content.


  1. Website indexed in search engines

A lot of search engines will automatically find and index your content, but don’t count on it. You need to make sure that your website is indexed in search engines so that people are finding you online, whether direct or indirectly.


  1. Put other websites link to your site

This is really, really important, when it comes to SEO. This is not something that you can necessarily control so the only thing you can do is ask, whether it is occasionally or not. Regardless of what you do, know that inbound links are essential to SEO.


Which of these SEO tips suits your site well? Comment it below and share with us your thoughts about it!

5 Tips for Social Media Link Building That You Need to Read

Are you using your social media for link building these days? Well, as of this moment, marketers are claiming that it is tough and time consuming to do. When you use this, it will definitely boost your SEO strategy and you can ear quality backlinks to your website as well. But, the good news about using social media for link building, this is all for free. Good link building has always been hard.

Here are some useful tips that will definitely help you use social media and link building strategies together effectively to create a social sharing strategy that will compliment your link building strategy:


  1. Before building your links, you should define first your objectives

The very first steps that you should do when you are about to link building are you should define your objectives properly. It will help you to design your strategy and to take the measures adapted to your ambitions. The very first objective of most link building campaigns is often to improve ranking in search engines. If your second goal is to increase traffic, then you have to consider placing links on high-traffic pages that get good social love and ranks well for certain relevant keywords. Aside from that, you should remember that relevancy is also the key when it comes to link building. Indeed, your traffic has to be as relevant as possible to optimize your conversion rate and lead to sales and revenue generation.


  1. Start interacting and building relationships on social media

The next step you need to do is you defined clear objectives for your link building and create a good relationship on your social media. And when this is done well, this will lead to more and more authority links.


  1. Build relationships with targets that are likely to exchange links with you

This one is really one of the hardest things you need to do which is to interact online with random people. This practice is called link prospecting and underlines the importance of targeting to increase the efficiency of your link building campaign.


  1. Capture target attention using content marketing and promotion of your material

This is what you should do after you have found the right targets for link building the idea. The good news is that social media is the perfect place for that. Always try to make content worth being shared but also referenced by your targets.


  1. Consistently keep on working your social media profiles and earn followings, engagements and interactions

While an increase in engagement and interactions is the direct condition to better develop relationships ending in the form of a link exchange. Finally, with the growth of your social media profiles you can also start to count on the virality of your content and earn links indirectly by social shares and posts linking to you.


To sum it all up, you should always be using social media to reach out to all your targets and influencers. This is also good to promote your content or simply to get ideas for the next blog post you want to write.


What are your thoughts about our post today? Comment it all below!

7 Awesome SEO Link Building Techniques to Improve Your Business Website

Nowadays, it is going to be so tough particularly for small businesses and startups with an online channel if ever they are going to build a high quality linking strategy because, as of this moment, Google has issued and begins to penalize every known link-building technique. So this time, the success of every business’ SEO strategy is now going to depend on how creative they can get out of everything they have right now.


Luckily, we asked few successful SEO agencies and small businesses on their successful strategies when it comes to links for their websites. Here are some of their tips that they have shared with us:

  1. You must build simple and helpful tools for your industry from the beginning

Well, for them, they do believe that every industry has a need for unique tools that will make their life easier and smooth sailing. There are several other smaller tools out there that are very useful but may not be actually turned into a business while there are still a lot of tools that can be packaged and sold as a product. According to them, they trust free tools for SEO purposes because it has been so successful for their company and that they now have dedicated budget allocation to build such tools that their peers, customers and competition can use eventually.

  1. You must target your journalists of Facebook for an effective technique

For those of you who don’t know about this, press releases are bland. They don’t really work in getting the word out to the journalists anymore because of this reason. We recommend Facebook ads to specifically target the journalists you want to reach out to. You can also create Facebook ads promoting your blog post and target them at the specific Facebook profiles you can search on Facebook. This technique is not only effective but costs you pennies to reach out.

  1. Consider local sponsorships for your specific marketing strategy

If you are a small business catering to a specific geography, then backlinks from organizations in your town or neighborhood offer a great deal of SEO impact. Once the right events are identified, it is simply a matter of allocating the appropriate budget. This is a great way to build links from colleges, local events and industry conferences.

  1. When linking, consider and create something fun for your clients

Sometimes doing something fun will bring links too. You don’t always have to create ultra-useful tools and resources to earn links.

  1. Always remember that a lot of businesses die so be cautious all the time

It is really true that there are a lot of existing businesses die while new businesses are created every day from different industries. You should regularly identify websites in your industry that have shut down and analyze their back link profiles. It will help you identify a number of links from high authority websites that are linking to the shut down business.

  1. Never underestimate copyright violations to linking opportunities when creating link building

There are so many businesses like photographers, even organizers and others that are very vulnerable to copyright violations because of their photos and videos owned on other websites that are used often without permission.

  1. and lastly, remember to use barter services

Depending on your industry, there are services in your area of expertise that you can offer to other website and business owners in exchange for a link.


Which one is your most used link building strategy for your website? Comment below for more details!

New and Important Tips for Modern Link Building Practices

Nowadays, it is not worth our efforts and time to build some kind of sub-par links anymore especially with the new businesses all around the world. Now is the time to get innovative with our link building tactics because of so many changes that is happening right now. We will now share with you some link building techniques that will help you push the envelope and approach link building with the mindset of serious marketer:


  1. Invent New Phrase and Set Up Alerts for your Site

This kind of idea and strategy is about to invent a new buzzword and in which you can try to get it to catch on and then it will help you capture link as a result. Since not everybody who uses the phrase is going to send a link your way, you can set up Google Alerts to capture mentions of the phrase. If your campaign is targeted toward the right people, and the phrase is catchy enough, this could well be enough to start getting the phrase in use by many in the online community.


  1. Produce a Resource

With this you can put together a video, infographic or even set up Google Alerts on the topic and then you can start contacting people from any time a question about the topic that comes up online. This is an opportunity to answer their question with a link to your resource. This is a great option because the answer is completely on-topic. If you use this tactic, be sure to be as helpful as possible.


  1. Content is Important

You can try to use somebody else’s content that might seem shareable and important to your website. This is the content that you want to keep investing in with updates, corrections and others. It’s common practice to revisit your best content, keep promoting it, and keep improving it. Focus on the ones that already seem to have massive appeal. This can be a great opportunity to earn a link.


  1. Customizing Widget

You might not be a coding master with the ability to put together a master widget that everybody’s going to want to download. Try seeking out blogs in your niche, or peripheral niches, that use widgets you recognize. Give the widget a tweak so that it fits the site better, place a link, and offer the new take on the widget to the blogger.


  1. Display Advertisements

With display ads, it’s possible to target sites where bloggers and site owners are most likely to wait. You only need to pay when the visitors actually click on the ads, and each visit from this type of visitor is much more likely to result in a link than a visit from the search engines.


  1. Work with Experts

Most of the best content is the result of collaboration with the professional link building experts in the industry. The more experts you work with, the more opportunities you have for additional links.


Do you have any additional alternatives when it comes to link building? Be sure to pass it along to others too or comment it below!